Achievements

Another CCFC Victory: No Violent Videogame Ads on Boston Mass Transit

In a spectacular victory for CCFC, the Massachusetts Bay Transit Authority (MTBA) has agreed to stop advertising explicitly violent video games on its trains and buses.  Their decision was in response to a campaign led by CCFC after we spotted ads for the ultra violent, Mature-rated Grand Theft Auto Vice City Stories plastered over MBTA trains.

TIAA-CREF Removes Coke from Social Choice Account

Today, pension giant TIAA-CREF announced that it has removed The Coca-Cola Company from its CREF Social Choice Account.  The announcement comes after a year-long campaign by CCFC that included demonstrations at TIAA-CREF's offices, a public letter signed by leading advocates for children, and calls and emails from CCFC members.

Thanks to all of you who took the time to write or call TIAA-CREF.  And special thanks to CCFC member Fern Gale Estrow, who spoke out at last year's TIAA-CREF annual meeting.

We did it! Hasbro Pulls the Plug on the Pussycat Dolls

Thanks to your activism, Hasbro today announced that they were cancelling their planned line of dolls based on the Pussycat Dolls, a real-life burlesque troupe turned music group famous for their sexualized lyrics and dance routines.  On Monday, CCFC and Dads & Daughters launched a letter-writing campaign urging the toy giant to reverse its plan to market the blatantly eroticized dolls to girls as young as six.  Today, all of our efforts were rewarded when Hasbro issued the following statement:

Pernicious “Golden Marbles” Awards Roll Into the Sunset

After three years of protests led by the Stop Commercial Exploitation of Children coalition, the advertising and marketing industry’s Golden Marble Awards have been suspended. The Golden Marbles celebrated the “most successful” (read: most lucrative) corporate marketing to kids regardless of its affect on the well-being of children and families.

Scholastic Drops Golden Marbles Sponsorship After National Protest

After a national grassroots campaign led by the Stop Commercial Exploitation of Children coalition (SCEC), Scholastic Inc. has withdrawn its support for next month’s Golden Marble Awards in New York.  The nation’s leading educational publisher (and publisher of the best-selling Harry Potter books), Scholastic was listed as a corporate sponsor of the Golden Marbles, which celebrate artistry in children’s marketing without questioning the ethics of marketing to children. The Awards are hosted by Kidscreen magazine.

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