The Dark Side of Marketing Healthy Food to Children


Susan Linn and Michele Simon

In response to the public outcry over the negative impacts of junk food marketing to children, food companies have started using popular media characters to market “healthy” foods to children. These products include fruits and vegetables, as well as processed food. So we now have Campbell’s Disney Princess “Healthy Kids” soup, Kellogg’s Scooby-Doo! cereal (with less sugar), and others.

Dads Not Lovin' It Either


Josh Golin
I am a father who passionately cares about the health and well-being of my child, and of all children. As the Associate Director of Campaign for a Commercial-Free Childhood (CCFC), I work to protect kids from predatory corporate marketers. I know all too well how corporations undermine parents' efforts to raise healthy children. The good news is that together, parents and advocates around the world are coming together to expose and end kid-targeted marketing.

CCFC's Josh Golin Testifies Against Massachusetts' and Gates Foundation's InBloom Initiative

On March 26, CCFC's Josh Golin testified in front of the Massachusetts Board of Elementary and Secondary Education and urged the Board to reconsider a plan to share confidential student data with for-profit companies. His testimony is below. CCFC is part of a growing coalition in for student's privacy in Massachusetts fighting that includes Citizens for Public Schools, the Mass PTA, and the ACLU of Massachusetts.

New Publication: "Facing the Screen Dilemma," a Technology Guide for Early Educators

Today CCFC announced the publication of Facing the Screen Dilemma: Young children, technology and early education. Created with our friends at the Alliance for Childhood and Teachers Resisting Unhealthy Children’s Entertainment (TRUCE), and packed with relevant research and practical tips, Facing the Screen Dilemma is the first guide designed to help early educators make informed decisions about whether, why, how, and when to use screen technologies with young children.

Standing Up For Children’s Privacy

CCFC is proud to be part of a broad coalition working to protect children’s privacy online. In August, along with 17 other organizations, we filed five separate complaints with the FTC against McDonald’s, Subway, General Mills, Nickelodeon, and Cartoon Network for violating the Children’s Online Privacy Protection Act (COPPA). The complaints urge the FTC to investigate these companies for unfair and deceptive marketing practices that use refer-a-friend campaigns to incite children to engage in viral marketing.

Stand Up for Kids' Online Privacy: Ask your representative to co-sponsor the Do Not Track Kids Act (H.R. 1895)

We have an important opportunity to help protect children’s and teens’ privacy online. H.R. 1895, the Do Not Track Kids Act of 2011, will limit companies’ ability to track children on the web or through mobile devices and empower parents to protect their kids.  CCFC is proud to endorse this important legislation.

Will you call your representative today and ask him or her to co-sponsor the Do Not Track Kids Act? 


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