CCFC Blog

Years ago, when I was a young financial advisor in Philadelphia, a friend shared with me a simple idea for the holidays. He'd heard it from his in-laws, Sam and Trudy, who were concerned about the gift-giving extravaganza overtaking their family Christmas celebration--and especially the impact it was having on their grandkids.  Sam and Trudy's solution: counter the "it's all about me" focus with a simple act of gratitude.  In addition to one gift, each grandchild also received a "share check." The share check was for $25, signed by Sam and Trudy, and almost filled in. The line for "pay to the order of" was intentionally left blank.  The goal: each grandchild had to give the money away to a charitable cause they were passionate about.  And...
Lulu's 11-Piece Makeup Set by Pink Fizz!  The votes are in for the 2016 TOADY (Toys Oppressive and Destructive to Young children) Award, and Pink Fizz's skin-irritating, endocrine-disrupting makeup set -- marketed to girls as young as age three as the "the ultimate glam makeup collection in a box" -- took the title handily with 33% of the vote. The Game of Life: Empire was runner-up (17%), followed by the View-Master Batman: The Animated Series Virtual Reality Pack (16%), Shopkins Tall Mall Playset (16%), Pokemon GO (15%), and Play-Doh Hulk and Iron Man (2%)....
Each year, the Toy Industry Association gathers to present its TOTY (Toy Of The Year) Awards. In honor of the industry that has led the way in commercializing childhood, CCFC will present its TOADY (Toys Oppressive And Destructive to Young Children) Award for the Worst Toy of the Year. From thousands of toys that stifle creativity, lionize brands, and promote screen-based entertainment at the expense of children’s play, CCFC and our partners have selected six exceptional finalists for 2016. Below, New Moon Girls makes the case for Lulu's Ultimate Makeup Set by Pink Fizz. Playing with makeup sold in a toy store shouldn’t endanger a girl’s health. But it does. That’s why New Moon Girls is nominating the Pink Fizz Beauty Essentials...
Each year, the Toy Industry Association gathers to present its TOTY (Toy Of The Year) Awards. In honor of the industry that has led the way in commercializing childhood, CCFC will present its TOADY (Toys Oppressive And Destructive to Young Children) Award for the Worst Toy of the Year. From thousands of toys that stifle creativity, lionize brands, and promote screen-based entertainment at the expense of children’s play, CCFC and our partners have selected six exceptional finalists for 2016. Below, Families Managing Media makes the case for Mattel's Batman VR Viewer. Trusted Reviews is calling 2016 “The Year of Virtual Reality.” But the question is: Should it be? Yes, VR is the newest technology in the toy market. VR toys...
Each year, the Toy Industry Association gathers to present its TOTY (Toy Of The Year) Awards. In honor of the industry that has led the way in commercializing childhood, CCFC will present its TOADY (Toys Oppressive And Destructive to Young Children) Award for the Worst Toy of the Year. From thousands of toys that stifle creativity, lionize brands, and promote screen-based entertainment at the expense of children’s play, CCFC and our partners have selected six exceptional finalists for 2016. Below, TRUCE makes the case for Play Doh’s Hulk Smash kit. When CCFC asked TRUCE to recommend the worst toy of the year, we immediately thought of Play Doh! Not what you’d expect, is it? While this Hulk and Ironman Play Doh set may not seem...
Each year, the Toy Industry Association gathers to present its TOTY (Toy Of The Year) Awards. In honor of the industry that has led the way in commercializing childhood, CCFC will present its TOADY (Toys Oppressive And Destructive to Young Children) Award for the Worst Toy of the Year. From thousands of toys that stifle creativity, lionize brands, and promote screen-based entertainment at the expense of children’s play, CCFC and our partners have selected six exceptional finalists for 2016. Below, the Story of Stuff makes the case for Shopkins Tall Mall playset. As more wreaths adorn front doors and more coats and rain boots adorn our neighbors, it's clear that the holidays are approaching, and with them, the peak shopping season...
Each year, the Toy Industry Association gathers to present its TOTY (Toy Of The Year) Awards. In honor of the industry that has led the way in commercializing childhood, CCFC will present its TOADY (Toys Oppressive And Destructive to Young Children) Award for the Worst Toy of the Year. From thousands of toys that stifle creativity, lionize brands, and promote screen-based entertainment at the expense of children’s play, CCFC and our partners have selected six exceptional finalists for 2016. Below, Public Citizen’s Commercial Alert makes the case for The Game of Life: Empire. Every year, toy companies seem to release a toy more egregious than the last. Corporations are constantly trying to find ways to reach children and turn them...
Each year, the Toy Industry Association gathers to present its TOTY (Toy Of The Year) Awards. In honor of the industry that has led the way in commercializing childhood, CCFC will present its TOADY (Toys Oppressive And Destructive to Young Children) Award for the Worst Toy of the Year. From thousands of toys that stifle creativity, lionize brands, and promote screen-based entertainment at the expense of children’s play, CCFC and our partners have selected six exceptional finalists for 2016. Below, EPIC makes the case for Pokemon GO. Pokemon GO collects a treasure trove of sensitive data about its players, many of whom are young children and teens. Parents should think twice before allowing their children to turn over their...
As the story goes, Santa Claus is one busy guy. For 11 months of each year, from dawn ‘til dusk, he and his elves rarely leave the workshop (except for the occasional cookie with milk) because getting ready for Christmas is more than a full time job. That’s how the story goes, anyway. But the true story about Santa’s schedule is that he probably has the most cush job in the world. It’s a story about an 11-month vacation, advertisers, and unsuspecting children. Santa, first of all, is very astute. He tries to anticipate what good little girls and boys want for Christmas, but he’s smart enough to know that it’s not wise to spend all year making toys without having done a little market research first. Nobody wants a warehouse full of toys...
This piece was originally published at BeyondChron  This week, Los Angeles teachers made it very clear: it’s time for McDonald’s to stay away from their students and schools. “Across the country and in Los Angeles, McDonald’s is exploiting our schools and teachers to market its unhealthy fare to children,” said Cecily Myart-Cruz, vice president of United Teachers Los Angeles (UTLA). McDonald’s and the junk food industry have long preyed on the basic vulnerabilities of children to market unhealthy food to them and turn them into customers for life. One distressing and unconscionable marketing tactic McDonald’s uses is McTeacher’s Nights, where the corporation has teachers work behind the counters in local stores selling burgers,...

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