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This page contains current articles about
marketing to children. The views expressed in
these articles do not necessary reflect the opinion of
CCFC. Click here for
articles by CCFC coalition members. Click here for CCFC Press
Releases. For press inquires, or to be added to CCFC's press list, please contact Josh Golin at
617.278-4172 or
jgolin@jbcc.harvard.edu |
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August
2008
Disney Dialing Up Kids Again
Forbes, August 20, 2008
FTC
Commissioner Tackles Ads for Kids --- Official Leads Charge For
Food, Drink Firms To Regulate Themselves
Wall Street
Journal, August 20, 2008
Retailers 'Sell' to Young Virtually
The Wall Street Journal, August 19th, 2008
How Marketing is Taking Over the Film Industry
The
Independent, August 15, 2008
Ads
Coming Soon to a Phone Near You
PCMag.com, August 15,
2008
Fast-food toys becoming more educational
Atlanta Journal-Constitution, August
15, 2008
Crying Foul over Online Junk Food Marketing
Business
Week, August 12,
2008
Broadcasting & Cable,
August 12th, 2008
Too Sexy, Too Soon: Combating the
Sexualization of Childhood
US
News.com, August 11, 2008
Teachers warn of
'brand bullying' (UK)
The
Press Association, August 11, 2008
State schools used
branding ads to get corporate funding
The
Courier-Mail, August 11,
2008
Retailers
know texting is the totally best way to reach teens
St.
Petersburg Times, August 10, 2008
Explicit Lyrics on
TV Bombarding Kids
Red Orbit,
August 10, 2008
Miley Cyrus and the
secret power of tweens
USA
Weekend, August 10,
2008
Intoxicating
Brands: Alcohol Advertising and Youth
Multinational Monitor, August 9, 2008
Targeted-Ad
Initiative Is Crucial for MySpace
The Wall Street Journal, August 4,
2008
Mag Bag: Kids'
Titles Are Not Happy Campers
MediaDailyNews, August 8,
2008
Disney to Target
Boys with Rebranded Cable Channel
Los
Angeles Times, August 7,
2008
I want my [your
brand here] MTV
Time Out
Chicago, August 7,
2008
NCAA Says It Won't
Tighten Rules on Beer Ads
Advertising Age, August 7,
2008
Q & A: Raising kids
in a sexualized society
The
Today Show, August 6,
2008
Grade-school Lolita: ‘So Sexy So Soon’
The Today Show, August 6,
2008
LeapFrog jumps at Lucasfilm properties
KidScreen, August
6,
2008
Many tweens watching 'R' films despite
restriction
USA Today, August
5,
2008
Marketers sneak
into pop songs
Marketplace, August 5,
2008
Disney gives Tinker Bell a starring role
Los
Angeles Times, August 4,
2008
Study: Tweens
Search For Products Online, Get Parents To Buy Them In Store
MediaPost, August 6,
2008
NCAA
Coaches Urge Ban on Beer Ads
Advertising Age, August 5,
2008
Nickelodeon Online Game Linked to ‘Avatar’ Series
Promo Xtra,
August 5, 2008
Some
'kids' meals' pack whole day's serving of calories
USA Today,
August 4, 2008
24/7
children's channels? I want my kid TV!
San Diego
Union-Tribune, August 4, 2008
Book
publisher Alloy Entertainment takes its teen literature into TV and
movies
Los
Angeles Times, August 2, 2008
Summer Silliness
Brings a Pizza Field and a Giant Oreo
New York
Times, August 1, 2008
July 2008
Schools Seek Ads for Sports
Boston
Globe, July 31, 2008
FTC Backs Self-Regulation
Brandweek,
July 31, 2008
BK Markets to Young Hispanics
QSR
Magazine, July 30, 2008
One in Five Marketers Bought Ads in Return
for News Coverage
Media
Buyer Planner, July
31, 2008
JCPenney
Creates Online Game for College Girls
PROMO Magazine, July
29, 2008
Marketing To
Kids: FTC, CBBB Weigh In With Reports
Marketing
Daily,
July 30, 2008
Tug of War in Food
Marketing to Children
The New York
Times,
July 30, 2008
'Gossip Girl'
and Others Branding Sex in Ads
ABC News,
July 29, 2008
Kids get a
taste of food-related advertising online
Los Angeles
Times, July 29, 2008
Kids’
Activists, Critics React to FTC Report
Broadcasting
& Cable,
July 29, 2008
Carvel, Kraft
Join Youth Soccer Tour
PROMO
Magazine,
July 28, 2008
Cancer Warning
Adds Wrinkle to Parenting Debate
Associate
Press, July 28, 2008
Kmart Gets
Kids to Create Ads
PROMO
Magazine,
July 24, 2008
Alicia Keys
Withdraws Tobacco Sponsorship
Marketwatch,
July 28, 2008
Chew on This: Hit Song Is a Gum Jingle
July 28, 2008
A DVD Marketing Campaign Horton Would Definitely
Hear
July 28, 2008
Ad Nauseam: How far is too far?
July 25, 2008
Embedded TV Ads: Here Comes the Spin
July 25, 2008
The Dark Knight taints our children's
world view
July 26, 2008
TiVo, Amazon Team Up
July 23, 2008
Under Armour in Public Eye
July 24, 2008
Need a
Slogan? Ask Your Harshest Critic
July
23, 2008
Teen pics
kickstart Paramount plan
Variety, July 22, 2008
A Product’s Place Is on the Set
New
York Times, July 22, 2008
Research Firm Nielsen Tallying Product Placement Ads
Los
Angeles Times, July 21, 2008
Ad
Track: Retailers gear up for back-to-school spending
USA
Today, July 21, 2008
Call for
tighter restrictions on cigarette advertising
Sun
Media, July 21, 2008
Mattel
Sales Ride 'The Dark Knight' Headwinds
MediaPost,
July 21, 2008
House
Panelists Seek Opt-In Rule for Web Tracking
Los
Angeles Times, July 18, 2008
City set
to ban fast food toys
Liverpool
Echo, July 1, 2008
Turn off
the TV for toddler's sake
ABC News,
July 15, 2008
Food Firms
'Target' Network Sites In Novels for Girls, Fashion Trumps
Romance
Sky News,
July 16, 2008
'Wall-E'
Gives Glimpse of Product Placement's Future
Advertising Age, July 17, 2008
Sears
'Arrives' on the Social Networking Scene
PRNewswire - FirstCall, July 15, 2008
Television could be hazardous to babies' growth
Canwest News Service, July 15, 2008
Kids'
foods are high on fun but low on nutrition, says U of C
Calgary
Herald, July 15, 2008
‘Sesame’
Upgrading Its Address on the Web
New York
Times, July 15, 2008
Doll play
survives in high-tech world
Chicago
Tribune Newspapers, July 14, 2008
Real
healing in pretend world:
The Boston Globe Reviews Susan Linn's Book
Boston
Globe, July 14, 2008
Geico Integrated Into Wii
Games
Advertising Age, July 9, 2008
Atari
Creator Says Games Fertile Ground for Marketers
Advertising Age, July 9, 2008
Children's films 'losing their innocence in a bid to please
parents'
Telegraph
(UK), July 13, 2008
Product Placements Acquire a Life of Their Own on Shows
New York
Times, July 14, 2008
Kmart
Brings ‘Dark Knight’ to Stores
Promo
Xtra, July 10, 2008
Whichever Screen, People Are Watching
New York
Times, July 8, 2008
Sneakers rule at school – and everywhere else, too
Associated Press, July 8, 2008
Interview with Mattel's Licensing Head
Promo,
July 1, 2008
MTV
Pushes iTV Ads in Cadbury Campaign
Promo
Xtra, July 8, 2008
BusRadio gains industry ratings, criticism for pushing ads on
kids
Boston
Herald, July 8, 2008
It’s American Brandstand:
Marketers Underwrite Performers
New York
Times, July 7, 2008
Pink Label: Victoria's Sales
Secret
Advertising Age, July 7, 2008
What teens
want
Sydney
Morning Herald, July 7, 2008
CARU Sends
Hulk to MPAA for Kids’ Ad Call
Broadcasting & Cable, July 3, 2008
Virtual
clotheshorses
Houston
Chronicle, July 3, 2008
Kimberly-Clark Goes Back-to-School with Sweeps
Promo,
July 7, 2008
In
virtual worlds, child avatars need protecting -- from each other
Los
Angeles Times, July 2, 2008
McDonald's Promotes Olympic Sponsorship with New Menu Items,
Kids’ Program
Promo,
July 3, 2008
Burger
King Readies Apple Fries Sampling, New Kids Meal Push
Promo,
July 1, 2008
June 2008
To
Build a Young-Adult Crowd, ABC Family Gets More Physical
New York
Times, June 28, 2008
Grand
theft summer vacation
Freep.com,
June 29, 2008
Ads Give
Moviegoers Chance to Interact
Adweek,
June 30, 2008
Studios Push Summer Movies with Pizza Promotions
Promo,
July 1, 2008
Perfect storm: Kids, phones, ads, free
Media
Life, June 30, 2008
Drive
to protect kids from sexy television music clips
Herald
Sun (Aus.), June 27, 2008
Heelarius high heels for babies go on sale
Telegraph
(UK), June 12, 2008
Anheuser to Pull Caffeine Drinks
Washington Post, June 27, 2008
Product Placement On TV Targeted
Washington Post, June 27, 2008
CARU
Refers More Movie Ads to MPAA
Broadcasting & Cable, June 27, 2008
Survey
Reveals Moms Wary of Ads Aimed at Kids
Advertising Age,
June 25, 2008
Is
make-believe vital to kids? You better believe it:
An interview with CCFC's Susan Linn
USA
Today, June 25, 2008
Writers
Guild Urges FCC to Disclose Product Integration
Advertising Age, June 25, 2008
Study
Says Youth Are Swimming in Alcohol Ads
Advertising Age, June 24, 2008
In
Overhaul, Disney.com Seeks a Path to More Fun
New York
Times, June 25, 2008
Product
Placements Get FCC Scrutiny
Wall
Street Journal,
June 23, 2008
Nestlé
Joins Gaming World to Sell Water
Advertising Age, June 22, 2008
Study:
Teens dropping rags, radio for web, games, and TV
Ars
Technica, June 20, 2008
Stealth
campaigns keep kids craving
New
Zealand Herald, June 21, 2008
Sears Pushes Hip Image with MTV Partnership
Promo
Xtra, June 23, 2008
In the Licensing Biz, Nostalgia is the Future
Brandweek,
June 18, 2008
Camp couture: Summit offers fashion camp for
girls
Voice
Tribune, June 18, 2008
Industry Ears, Parents Television Council
making it hard for media execs
Daily
News, June 22, 2008
French minister attacks TV for tots
Variety,
June 20, 2008
FCC
Is Urged To Clamp Down On Product
Placement
Marketing
Daily, June 20, 2008
Coalition
Urges FCC to Adopt Product Placement Rules
Brandweek, June 20, 2008
Watch
Dogs Warn FCC about Trojan Horse Ads
Broadcasting & Cable, June 19, 2008
Sneaker
wars are shifting to the smaller sizes
Boston Globe, June 18, 2008
Crude?
So What? These Characters Still Find Work in Ads
The
New York Times, June 18, 2008
Chloe,
it's Jack. Who does our phones?'
The
Guardian (UK), June 16, 2008
Parents
fret as even toddlers love 'High School'
Associated Press, June 17, 2008
Advertisers
Head Into Orbit With 'Space Chimps'
MediaPost, June 16, 2008
Screening
the screens: How to deal with our children's technology overload
The
Buffalo News, June 16, 2008
Army
Imitates Apple To Draw New Recruits
Brandweek, June 13, 2008
Facebook
Begins to Test Digital 'Gifts With Benefits'
Brandweek,
6/13/08
Physicians’
Group Furious at Cigars in ‘Hulk’ Movie
New
York Times, 6/16/08
Mall
tours are going digital
Advertising Age, 6/12/08
Spy
Spoof Comes Armed With Array of Brands
Advertising Age, 6/10/08
Stilettos
for babies
Toronto Star, 6/13/08
Ruling
class: Our richest tween celebs
Media
Life, 6/13/08
Schools
Consider Deal With Coke
the
Star Phoenix, 6/10/08
City
Explores Ad Revenue
The
Gazette, 6/10/08
U.K.
Shuts Out Product Placement
Variety, 6/11/08
Up
Next, a Show From Our Sponsor
New
York Times, 6/12/08
Kellogg
Gives Some Of Its Cereals A Makeover
CNN
Money, 6/12/08
Childhood
for sale on Alloy website
Upstate Today, 6/12/08
Conquering
kid culture online
IMedia,
6/12/08
Disney
licensed merch nears the US$30 billion mark
KidScreen
Daily, 6/11/08
Beloved
Characters as Reimagined for the 21st Century
New
York Times, 6/11/08
Cookies'
place is crumbling to fruit as top kids' snack
USA
Today, 6/11/08
Tell
kids about how ads affect them - then take conversations further
Philadelphia Inquirer, 6/11/08
Virtual
Greats creates Web celebs
Variety, 6/9/08
Beyond
The Bake Sale: School Fundraisers Raising Their Sights
Hartford Courant, 6/9/08
7-Eleven,
Kmart, Burger King, Push 'Hulk'
Promo,
6/10/08
Multiplex
Marketing
Conde Nast
Portfolio, 6/6/08
Kmart
Boosts 'Incredible Hulk' With Burger King Tie-in
Marketing Daily, 6/9/08
Media
groups marketing to children online
UPI.com,
6/8/08
To
Create Its Hits, a Company Takes Its Toys on Tour
New
York times, 6/9/08
PG-13
isn't for young children
Boston
Globe, 6/7/08
Property
Damage: Licensing Industry Feels the Gloom, Too
Brandweek,
6/9/08
Experts
Revive Debate Over Cellphones and Cancer
New
York Times, 5/3/08
Play
is Under Attack
National Post, 6/5/08
Six
Flags Readies 'Fun Park' Video Game
Advertising Age, 5/4/08
Teen
flicks targeted at children
Los
Angeles Times, 6/5/08
McDonald's
Kicks Off Latest Round Of Kung Fu Marketing
MarketingDaily,
6/5/08
Crayons
to Push ‘Pink Lemonade Brigade’
Promo,
6/5/08
Sony's
PS3 to Get In-Game Ads
Wall
Street Journal, 6/4/08
Call
for tobacco-style controls on junk food (NZ)
Stuff.co.nz,
6/4/08
Slim
Jim Gets ‘Spicy’ with Interactive Campaign
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