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Tell Scholastic: Stop the In-School SunnyD Sugar Spree

When CCFC member Angela Stephens went shopping with her six-year-old son, she was surprised when he “launched into a commercial for SunnyD.”  Angela's family goes to great lengths to protect her son from commercial influences and has never purchased SunnyD because of concerns about its poor nutritional value. But when her son excitedly told her that if she bought SunnyD his class would get free books, she realized why he was lobbying so hard: his teacher told him to. Sweetened by high-fructose... Read more...
Save the Lorax

Save the Lorax!

For more than forty years, Dr. Seuss’s The Lorax has been a clarion call for conservation. Generations of children have been moved by its powerful tale of how rampant greed and consumerism destroyed the forest of Truffula Trees and the Brown Bar-ba-loots, Swomee-Swans, and Humming-Fish that depended on them. But now the book’s powerful message is in danger of being crushed by a real-life landslide of corporate greed. This Friday, Universal Pictures’ The Lorax arrives in... Read more...
Perry the Sneak

Tell Nick: "Naughty" Games are Not for Young Children

Nickelodeon, the children's media empire, is promoting sexualized and violent video games to children as young as preschoolers.  Its popular gaming website, AddictingGames.com, features games such as Candy the Naughty Cheerleader, Bloody Day ("Back alley butchering has never been so much fun. . . . How many kills can you rack?") and the Perry the Sneak series, where gamers take the role of a peeping Tom  trying to catch revealing glimpses of scantily clad and naked... Read more...

Let's Stop Your Baby Can Read's Deceptive Advertising

On April 12, 2011, CCFC filed a Federal Trade Commission complaint against Your Baby Can Read!, a $200 video series that encourages parents to put infants as young as three months in front of screens. The complaint is part of our ongoing campaign to support parents’ efforts to raise healthy babies by stopping the false and deceptive marketing of “educational” baby videos. The complaint, which was prepared by the Institute of Public Representation at Georgetown University, has... Read more...
Madagascar-3 Claritin Box

Tell the FTC: Stop Merck from Pushing Drugs on Kids

Kids shouldn’t be targets for pharmaceutical sales pitches. That’s why we’re urging you to tell the Federal Trade Commission to investigate Merck & Co. Inc.’s Madagascar 3-themed Children’s Claritin® marketing. Packaging for Merck’s Grape-Flavored Chewable Children’s Claritin® allergy medication features characters from Dreamwork’s new Madagascar 3: Europe’s Most Wanted movie, and each box offers “5 free stickers” to purchasers. Retail outlets are promoting mail-in movie... Read more...

Nagging Nine: 2011 Toys Most Advertised to Children

Tired of companies that make an end run around parents and target children directly?  Then put your money where your values are this holiday season!  Let's stop rewarding companies that target children.  Methodology: CCFC reviewed all commercials airing between 6AM and 8PM from November 21-27, 2011 on 5 children's networks (Nickelodeon, NickToons, Disney XD, Cartoon Network, and the Hub).  There were more than 11,500 total advertisements, of which, 9,000 were for toys and... Read more...
A 3GTV in front of a display of Kraft Mac n' Cheese

Tell Food Lion to Pull the Plug on 3GTv

"Having TV screens all over the grocery stores undermines my parenting!  You simply cannot avoid the presence of television!  Not only are they getting to play their ads for our kids, but they are sending the message that it is normal to stare at a screen all day...in the car, at the store, in school... It's truly sickening."  - CCFC member Samantha Penrose, mother of three, Urbana, IL "TV as it was meant to be! (You know, for advertising!)" - 3GTv's trademarked slogan This... Read more...

We Did It: Scholastic Expels the Bratz from Schools

Thanks to CCFC members, Scholastic, Inc. will no longer be promoting the highly sexualized Bratz brand in schools.  In April, 2007, we launched a letter-writing campaign urging Scholastic to stop promoting Bratz items at their book clubs and book fairs. You flooded Scholastic with emails urging them to stop selling books such as Lil' Bratz Dancin Divas; Lil' Bratz Catwalk Cuties; and Lil' Bratz Beauty Sleepover Bash. We were disappointed in Scholastic's initial response. They... Read more...

Tell Disney: Stop Branding Newborns in Hospitals

Disney is taking cradle-to-grave marketing to a new low, branding babies literally at birth. The company has hired Our365–a newborn photography service/marketing firm–to promote its new Disney Baby line in maternity hospitals around the country. Moms who request a newborn portrait during their hospital stay are pitched Disney Baby by their photographer, given a branded onesie, and encouraged to sign up for email alerts from DisneyBaby.com.  Tell Disney:  Leave Newborns -- and their... Read more...

Send the FCC's BusRadio Report to Your School Board

  In a report requested by CCFC and delivered to Congress this week, the Federal Communications Commission strongly criticized BusRadio, the company that hopes to make its student-targeted radio broadcasts compulsory listening for children around the country.   The report should be required reading for any school district considering a contract with BusRadio.  Please take a moment to send a copy to your local school board.   Find the contact information for your board of education (almost... Read more...

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