Commercializing Babyhood

CCFC to FTC: Stop BabyFirstTV from Deceiving Parents; Marketing Television as Educational for Babies is False and Deceptive

Date of Release: 

Wednesday, June 14, 2006

 

June 14, 2006
Contact:  Josh Golin (617-896-9369;josh<at>commercialfreechildhood.org)
For Immediate Release

CCFC to FTC:  Stop BabyFirstTV from Deceiving Parents
Marketing Television as Educational for Babies is False and Deceptive

CCFC Files FTC Complaint Against Baby Einstein and Brainy Baby; Parents Deserve Honest Information About Baby Videos

Date of Release: 

Monday, May 1, 2006

May 1, 2006
Contact: Josh Golin (617-896-9369); josh<at>commercialfreechildhood.org
For Immediate Release

CCFC Files FTC Complaint Against Baby Einstein and Brainy Baby;
Parents Deserve Honest Information About Baby Videos

Your Baby Can’t Really Read (and doesn’t need to)

by: 

Susan Linn, Ed.D.

The Campaign for a Commercial-Free Childhood has filed a Federal Trade Commission complaint against Your Baby Can Read! for false and deceptive marketing. YBCR is a $200 video-based system that allegedly teaches babies as young as three months to read. TheToday Show did a great story on our complaint, and we’re already hearing from parents who have been duped by the company.

Your Baby Can Read's Deceptive Marketing

On April 12, 2011, CCFC filed a Federal Trade Commission complaint against Your Baby Can Read!, a $200 video series that encourages parents to put infants as young as three months in front of screens. The complaint is part of our ongoing campaign to support parents’ efforts to raise healthy babies by stopping the false and deceptive marketing of “educational” baby videos. Below are some of the false and deceptive advertising claims we cite in our complaint.

Television Ads

Pages

Subscribe to RSS - Commercializing Babyhood